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Paddy Power is one of the most popular betting brands in the UK and Ireland. If you have seen its funny ads or used its betting app, you already know how big the name is. But the real question is who actually owns Paddy Power today?
Quick History of Paddy Power
The story of Paddy Power started in 1988 when three Irish bookmakers decided to merge their businesses. They wanted to create a brand that was bold, fun, and different from others. And they succeeded!
In just a few years, Paddy Power became a household name in Ireland and then expanded quickly into the UK market. The brand became famous for its unique advertising style and fast-growing betting shops.
The Big Merger: Paddy Power + Betfair
In 2016, something big happened. Paddy Power merged with Betfair, a well-known online betting exchange. This merger created a new company called Paddy Power Betfair plc.
Why was this done?
- To combine Paddy Power’s strong retail presence with Betfair’s powerful online platform.
- To make the company stronger internationally.
- To grow faster in the digital betting market.
From Paddy Power to Flutter Entertainment
In 2019, Paddy Power Betfair changed its name to Flutter Entertainment plc.
This wasn’t just a name change. It was a big step towards becoming a global leader in online betting.
Now, Paddy Power is owned by Flutter Entertainment, a huge company that manages many big gambling brands worldwide.
Where is Flutter Based?
- Headquarters: Dublin, Ireland
- Stock Exchange: Listed on the London Stock Exchange
- FTSE 100: Part of the top 100 companies in the UK stock market
Paddy Power’s Place in Flutter
Flutter Entertainment doesn’t only own Paddy Power. It also owns:
- Betfair
- FanDuel
- PokerStars
- Sky Bet
- Sportsbet
- Tombola
Paddy Power is a key brand in Flutter’s UK & Ireland division. Even though it is now part of a big group, it still has its own style and identity.
Who Owns Flutter Entertainment?
Since Flutter is a public company, it doesn’t belong to one single person. Instead, thousands of investors own its shares.
Some of the biggest shareholders are global investment firms like:
- BlackRock
- Vanguard
The company is divided into different regions:
- UK & Ireland (Paddy Power)
- US (FanDuel)
- Australia (Sportsbet)
- International operations (PokerStars and others)
Who Runs the Company?
The CEO of Flutter Entertainment is Peter Jackson, who has been leading the company since 2018. Under his leadership, Flutter has grown massively in the US betting market and invested heavily in technology and player safety.
What Makes Paddy Power Special?
Even though it’s part of a big global company, Paddy Power keeps its fun and cheeky style.
- Its ads are bold and humorous.
- It focuses on UK & Irish players’ preferences.
- It keeps improving its sportsbook and casino to attract more users.
Being under Flutter gives it better technology and global reach, but Paddy Power still runs with a unique local touch.
Also Read: UK Betting Account Restrictions Exposed By New Data
