Spain’s Online Gambling Market Surges: Trends, Spending & Player Behavior

by Isabella Rossellin
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Spain’s Online Gambling Growth in 2024: Trends, Players, and Spending

Spain’s online gambling market reached new heights. The country saw a significant 21.6% increase in active digital gambling participants, with nearly 2 million people (1,991,550) engaging on gambling platforms. This surge underscores the growing mainstream acceptance of online gambling in Spain, a sector that is becoming an increasingly integral part of the country’s entertainment landscape.

Who’s Playing Online in Spain? The Rise of Young Men

The demographics of online gambling in Spain reveal interesting trends. Men dominate the scene, making up 83% of all active players. Additionally, the age group of 18 to 45 years represents almost 86% of the player base, signaling that younger generations are leading the charge in adopting online gambling.

A noteworthy development in 2024 was the influx of new players into the market, with over 459,000 individuals trying online gambling for the first time. This growing number of first-time gamblers is part of a wider trend of online gambling becoming more accessible and appealing. On average, approximately 953,000 players engage with gambling platforms each month, with users typically sticking around for nearly six months. However, it’s important to note that 1 in 5 users drop off after just one month of activity.

What Are Players Betting On? Sports Betting Leads the Way

Sports betting remains the most popular form of online gambling in Spain, with over 1.5 million users actively participating. This category grew by 25% in 2024, reflecting the increasing interest in placing wagers on sporting events. Sports betting’s popularity is driven by the extensive coverage of local and international events, making it a go-to choice for many Spaniards.

Online casinos are gaining significant traction, however, experiencing an impressive 29% growth rate. While poker saw slower growth, it still maintains a steady following among traditional card game enthusiasts. Interestingly, more than half of Spain’s online gamblers prefer sticking to one type of game, with the most common choices being sports betting, followed by casino games, poker, and bingo. This trend indicates that players are becoming more specialized in their gambling preferences.

How Much Are Spanish Gamblers Spending?

The average annual spend on online gambling in Spain reached €706 per user in 2024, which breaks down to around €59 a month. Notably, men tend to spend more than women, with male players averaging €740 compared to €538 for female players. The biggest spenders in Spain’s online gambling scene are individuals aged 46–55, who spend an average of over €1,100 each year. On the other hand, younger players (18–25) are less inclined to spend large amounts, averaging €299 annually.

This variation in spending patterns highlights the different levels of engagement across age groups. While younger players may be more cautious or experimental with their spending, older generations are often more financially established and willing to place higher bets.

Are Players Winning or Losing? The Profit and Loss Story

While many players engage in online gambling for entertainment, some do make a profit. About 21% of users managed to turn a profit in 2024. However, only a small percentage (5%) earned significant amounts, with their earnings exceeding €489. On the flip side, 35% of online gamblers lost over €147 during the year, indicating the inherent risks of gambling.

The overall amount of money flowing into the gambling sector is substantial. Total deposits reached €4.57 billion in 2024, reflecting a 19% increase from the previous year. This increase in deposits demonstrates a solid growth trajectory for Spain’s online gambling market, showing that more people are willing to invest in digital gaming platforms despite the risks.

Why Spain’s Online Gambling Scene Is Evolving

Spain’s online gambling industry is maturing rapidly, driven by improved game designs, the rise of new features, and an ever-expanding player base. Betting and online casinos are leading the charge, but the growth isn’t without its challenges. Many players still drop off early, and the market continues to be predominantly male and younger, although older users tend to be the biggest spenders.

The future of Spain’s online gambling market will likely be shaped by a greater focus on player protection, advanced security measures, and smart strategies that keep users engaged over the long term. As the market grows, platforms will need to innovate to cater to a diverse demographic and ensure responsible gambling practices.

ALSO READ: From Ancient Games To Modern Play: History Of Poker

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