Author: iG XP

The Affiliate Leaders Summit will place SEO, AI, content, and performance marketing at the heart of its 2026 conference agenda as it debuts as a standalone event co-located with SBC Summit. Taking place at the Feira Internacional de Lisboa and MEO Arena in Lisbon from 29 September to 1 October, the event’s conference programme will feature two dedicated stages and six tracks examining the forces reshaping affiliate and performance marketing. The Affiliate Leaders Stage will focus on three key themes: Platforms & Performance, the Future of Affiliate Strategy, and Content & Discovery. It will explore how affiliates and performance marketers…

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking programme, powered by SBC Connect, that lets attendees pre-arrange meetings, get curated introductions and join market-specific conversations before they even arrive. Taking place at Feira Internacional de Lisboa and the MEO Arena from 29 September to 1 October, SBC Summit will bring together more than 40,000 professionals from across the global betting and gaming industry. To help delegates navigate an event of this scale, the Summit’s networking programme will feature five structured daytime formats: SBC Connect Meets, Speed Networking, Regulatory Gaming Meetups,…

SPiCE Southeast Asia 2026 officially commenced at The Landmark Bangkok in Bangkok, Thailand, with the beloved SP’iCE’ Breaker Welcoming Evening, proudly co-sponsored by Bally’s Colombo. The opening evening welcomed regulatory experts, operators, technology providers and investors from across Southeast Asia, offering an opportunity to reconnect with industry peers, build new relationships and begin the conversations that will continue throughout the summit. The evening offered plenty of opportunities for conversation and connection over drinks, as attendees caught up with industry colleagues, met new faces, and enjoyed a relaxed atmosphere ahead of two days of discussion and debate. At the heart of…

SBC has announced the launch of the Global Prediction Markets Forum, a new standalone event dedicated to one of the fastest-evolving sectors in betting and finance. Taking place on 1 October in Lisbon alongside SBC Summit, the forum will bring together operators, regulators, investors and policymakers to explore the commercial opportunities, regulatory challenges and future direction of prediction markets. The launch comes as prediction markets continue to generate significant interest across the betting, financial and regulatory sectors, prompting important discussions around regulation, classification, integrity and consumer protection. As the sector challenges traditional gambling frameworks and expands across multiple jurisdictions, the…

SBC Summit will introduce three expert-led Masterclasses in 2026, giving delegates practical training in sportsbook trading, electronic gaming and responsible gaming marketing. Running from 29 September to 1 October as part of the Education+ programme, the sessions are built to give betting and gaming professionals skills they can take straight back into their roles. Each is led by a specialist in the field and built around interactive exercises rather than lectures. Delegates can choose between the Sportsbook Trading Masterclass, led by Jonathan Smith (Founder, Sportsbook Training Services); the Electronic Gaming Academy Masterclass, delivered by Lucien Wijsman (Gaming Consultant, Electronic Gaming…

The wait is nearly over. SPiCE Southeast Asia 2026 will open its doors on Wednesday, 5 August, bringing regulatory experts, operators, technology providers and investors from across the region to The Landmark Bangkok, Thailand, for three days that promise to shape the conversations that matter most to the industry. Regulation across Southeast Asia continues to evolve at pace, with licensing frameworks, advertising rules and consumer protection standards all shifting as regulators work to balance growth with stronger oversight. It’s this fast-moving landscape that this year’s summit has been built to help the industry navigate.  Highlights Across Three Days: Day One…

SBC has revealed the shortlist for the second edition of the Affiliate Leaders Awards, taking place at Lisbon’s MEO Arena on Wednesday, 30 September. More than 400 affiliate and performance marketing professionals will attend the ceremony, where 20 awards will recognise achievements across affiliates, operator programmes, technology, marketing, content, acquisition and industry leadership. Hub Affiliations leads this year’s shortlist with eight nominations, followed by AFFPRO and KR3W with five each. Betandeal, Matching Visions, SlotCatalog and Vault Network have each secured four. Members of the industry can now vote for their preferred nominees through the Affiliate Leaders Awards website. The final…

SBC Summit will examine how operators can craft smoother, smarter and more engaging experiences for casino players through its dedicated iGaming Product & Design track. Taking place on Wednesday, 30 September on the Tech & Innovation Stage, the track will bring together leading casino operators, game developers and technology experts to explore what makes a casino product stand out in an increasingly competitive market. Across the sessions, delegates will follow the player journey from first registration through to long-term retention, examining how smarter onboarding, AI-powered game design, seamless cross-platform experiences and evolving loyalty strategies can improve both player engagement and…

Just one week stands between the industry and SPiCE Southeast Asia 2026, where regulatory experts, operators, technology providers and investors from across the region will gather at The Landmark Bangkok, Thailand, from 5 – 7 August, for three days worth clearing the calendar for. Few regions illustrate digital momentum quite like Southeast Asia, where a young population, rising connectivity, and a mobile-first culture continue to drive engagement across gaming and entertainment, even as competition among regional and global players intensifies. Navigating that momentum, together, is the purpose that continues to define SPiCE Southeast Asia 2026. Sponsor Spotlight: Bally’s Colombo SPiCE…

Attendees travelling to SBC Summit and the Affiliate Leaders Summit will be able to access exclusive discounted flights to Lisbon thanks to a new partnership between SBC and TAP Air Portugal, the official airline partner of both events. Through the partnership, delegates can save 10% on Economy Class fares and 15% on Business Class fares when booking flights to Lisbon through the TAP Air Portugal website. By making travel more accessible for delegates from Europe, the Americas, Africa and beyond, the partnership supports SBC’s ambition to bring the global industry together in Lisbon while reinforcing the city’s role as one…